Samsung has launched India's first AI-enabled Samsung washing machine line-up, a range of fully automatic front load models built solely for India and designed with both Hindi and English user interfaces. Part of Samsung's vision of empowering Digital India, the range pairs EcoBubble and QuickDrive technology to deliver 45% extra fabric care while saving time and electricity. Sales have already started across retail and online stores, with a starting price of Rs 35,400.
Why the Samsung washing machine line-up stands out
This Samsung washing machine range is significant because it marks the country's first AI-enabled washing machine, and the entire line-up of fully automatic front load models has been designed solely for India. The dual Hindi and English user interfaces reflect Samsung's stated goal of empowering Digital India, making the machines more approachable for households across the country.
Every one of the twenty-one new models incorporates Hygiene Steam technology to maintain high standards of washing and hygiene. It removes dust particles trapped in clothing and eliminates 99.9 percent of bacteria and allergens. EcoBubble technology quickly penetrates fabric fibres and lifts dust particles from the pedestal, giving clothes 45% more care, while Digital Inverter technology keeps power consumption and noise low. Together with QuickDrive technology, the combination is positioned to deliver 45% extra fabric care while also saving time and electricity.
Smart AI and connected living
Artificial Intelligence (AI) is supported in all twenty-one new models. The AI understands and remembers each user's washing habits and recommends the most frequently used washing cycle. This Smart Internet of Things (IoT) enabled range can be paired with Galaxy smartphones, Samsung Smart TVs and Family Hub refrigerators, as well as devices such as Alexa and Google Home, for a naturally connected life. The laundry planner lets users decide when the wash should finish, while the laundry recipe automatically reports details such as the colour, fabric type and amount of dirt.
Samsung washing machine specifications and energy rating
The entire range carries a 5-star energy rating from BEE, and Digital Inverter technology ensures the machines run efficiently and quietly. Below is a quick summary of the headline features confirmed by Samsung.
| Specification | Details |
|---|---|
| Type | Fully automatic front load |
| Number of models | 21 |
| Energy rating | 5-star (BEE) |
| Key technologies | EcoBubble, QuickDrive, Hygiene Steam, Digital Inverter |
| AI support | Yes, all 21 models |
| Smart connectivity | IoT, Galaxy phones, Smart TVs, Family Hub, Alexa, Google Home |
| Interfaces | Hindi and English |
| Hygiene | Removes 99.9% of bacteria and allergens |
| Starting price | Rs 35,400 |
Pricing and offers
Sales of the new AI-supported range have started across all retail and online stores, with a starting price of Rs 35,400. Customers buying the new range can get a cashback of up to 20 percent, along with easy loan options such as no-interest EMI and EMI starting from as low as Rs 990. These offers are aimed at making the launch more accessible to first-time buyers who want a connected, energy-efficient laundry appliance without paying the full amount upfront.
With AI support across all twenty-one models, a 5-star BEE energy rating and broad smart-home compatibility, this line-up represents one of Samsung's most feature-complete laundry launches for the Indian market to date. You can explore more launches from Samsung across our coverage.
